Wednesday, January 10, 2007

CES 2007 in short

I have seen least amount of new and unique ideas at this show compared to last and previous years but from a product design and variations standpoint I think it was the most colorful show. Due to the lack of new and innovative products to launch at this time, companies seem to have spent more resources on ID and polishing up their products delivering higher quality finishes and more colors, textures.This will obviously drive the consumer expectation upwards demanding the cool factor and premium feel on the products they purchase next to their functionality.