Next Wednesday the new Transformers movie, Revenge of the Fallen, is coming out and it is significant event for me as the DS products I designed and developed will hit the markets the same day. This DS kits include a protective case and a character stylus and it is available in Megatron and Bumblebee at launch where buyers have a choice to get the stylus by itself also. Developing these was quite a long road where my company had to seek countless approvals in many stages both from Hasbro and Nintendo but the end result in my opinion worth all the pain and suffering. I worked with a great factory that gets toys and painting very well and kudos to my sculptor Denis Carratala for bringing the concept out to the model. Take a look at Megatron stylus becoming.
UPDATE: Well, I got some bad news; we blatantly pitched this concept in a product development meeting and it got shot down like a Kurdish chopper in Northern Iraq. We've even dreamed up a stylus in disguise of a highlighter for the Nintendo DS version. O well, it's not going to be a mass market item just yet; not every author was understood from get go; maybe it was the book covers that turned the execs off; hmm; now kids; while we figure out a way to re-pitch this; find a book and an exacto knife, you'll know what to do next.